Spirit of the Canadian Badlands Tour

Visit the tour microsite >>

NEXT STOP: JUNE 17-18, DRUMHELLER, AB

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This year I’m teaming up with Canadian Badlands Tourism and Travel Alberta on a campaign photo-documenting Tom Jackson’s Spirit of the Badlands event series throughout Summer 2016. I’ll be updating this post as event details are rolled out.

 spirit-of-the-badlands-microsite

 

Hosted by popular Alberta musician, actor and philanthropist Tom Jackson, the “Spirit of the Canadian Badlands Journey,” kicks off on May 14th in Medicine Hat with a concert 3-4pm at the Medicine Hat Lodge. “The Canadian Badlands is a place that makes you feel free to explore without any limits,” says Jackson. “No matter where you go, the people embrace you with steadfast spirit,” he added. Tickets for the Medicine Hat event can be ordered online at www.SpiritOfTheBadlandsTour.com. ALL proceeds from this concert event will go to support the Medicine Hat Food Bank and the Fort McMurray relief efforts. Minimum donation for a ticket is ten dollars (plus fees). We will be collecting additional donation at the door for those wanting to help!

The next concert will be in Brooks on May 29th and other places on the journey include; Cypress Hills Provincial Park, Stettler, Drumheller, Three Hills and Lethbridge. For updates and announcements of venues, please visit www.CanadianBadlands.com. Admission to the events will be by a minimum donation of $10. All proceeds will be donated to local food banks and Fort McMurray Fire relief efforts.

Influential adventurer, photographer and social media blogger Dax Justin will join Jackson on the road, documenting their Badlands experiences and stories on social media.

 

Follow the campaign:

Visit the tour microsite >>

Dax Justin: Twitter — Snapchat — Facebook — Instagram

Canadian Badlands: FacebookTwitterInstagram

SNAPCHAT (DAXJUSTIN)

Spirit of the Badlands – Snapchat Video, Day 1: May 13, 2016

Spirit of the Badlands – Snapchat Video, Day 2: May 14, 2016

Spirit of the Badlands – Snapchat Video, Day 3: May 15, 2016

daxjustin-badlands-snapchat

For a ‘behind the scenes’ look at the campaign, follow Dax on Snapchat.

Download the Spirit of the Badlands press release:

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Dax

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Expedition: Badlands

In the Summer of 2015 I set out across Southwest Alberta on a 7-day expedition across the Canadian Badlands. This is Indiana Jones X Dr. Alan Grant.

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Below is a gallery of my Badlands Expedition.

Expedition Gallery

This expedition opened my eyes to the rich historic culture of Alberta. I also learned that my home province of Alberta was built from one thing: Grit.

Thanks to my expedition partners Chinook Country Tourist Association.

Want to learn more about the Canadian Badlands? Visit Canadian Badlands Tourism.

Related Media:

Chinook Country wins Travel Alberta Alto Award in Marketing Partnership Category

Dax

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Slay Your Comfort Zone

I see quotes and sayings daily about comfort zones and how you should get out of your comfort zone in an effort to grow and progress as people. Having been on a path of discovering myself over the last few years I’ve learned about comfort zones and I’m going to get deep on you.

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Now here’s the thing; when you let yourself slide into comfort and convenience to the point where you don’t feel feelings anymore, you gradually forget the essence & vitality of life.

 

I’ve discovered that in order to implement tangible positive change in your life you must first change the framework in your mind about how you perceive life and create new mental/neural thought pathways and patterns, then take action physically.

Today I was thinking about purpose and what the hell we are doing here on planet Earth. I began by thinking about Life and what the goal of life is. Which turned out to be pretty easy to figure out: The goal of life is to stay alive. Fact.

Deeper than that, what is the purpose of life? Some would say…. Find love, have children, find compassion, find yourself, learn about your soul, achieve awakening or enlightenment, etc. And that’s great. It could be anything, but let’s fast forward and pretend you’ve lived out your life and you are at peace. You’ve laughed, cried, fallen in love, learned about past lives – So what. What’s the purpose? What’s the big idea behind any of it?

It all comes down to two things: the moment, and your surroundings. The only thing that truly matters is being present in the moment and in the flow of life with your surroundings. [tweet this]

The ONLY thing you need to do right now and ever is: Fully invest and immerse yourself in what you’re doing in this moment. You never know when they end and the accumulation of those moments are your life.

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You need to slay your comfort zone to bring back the essence & vitality of life – YOUR moment. Live it as if it were your last. [tweet this]

 

Dax

As always, drop me a line and follow my adventures on:
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I RESPECT YOUR PRIVACY AND WILL NOT SHARE YOUR EMAIL.

 

Adventures On Snapchat

Most of my close friends and family who have been on expeditions with me think I’m crazy. For several reasons, I suppose, but one thing that always comes up is how I’m audaciously trying to push expedition storytelling. To bring you closer to the action I have begun using Snapchat.

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To add me on Snapchat simply screenshot the photo below and add me using the snapcode or follow this link: http://snapchat.com/add/daxjustin

daxjustin-blog-snapchat-featuredWhat is your name on Snapchat? Add your username or link below in comments – I’d love to see your story!

Download Snapchat on your device: Snapchat for iOS | Snapchat for Android

Dax

As always, drop me a line and follow my adventures on:
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SUBSCRIBE FOR UPDATES ON MY BOOK LAUNCH AND PHOTO PRINT RELEASES.

I RESPECT YOUR PRIVACY AND WILL NOT SHARE YOUR EMAIL.

S14 Expedition – Alberta, Canada

On August 4, 2014 I embarked on my first expedition, which was positioned to be around 7 days. People always ask how I began going on expeditions so I wanted to write about my first one. Turns out the S14 Expedition lasted around 20 days… This is the story of how it all happened.

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I was on Twitter one day and for the hell of it I tweeted @LincolnMotorCo and said “I want to go on a 7-day expedition across Alberta in one of your vehicles and document the journey across Instagram. Who can I talk to?” It was all super random and I just had the idea and acted on it. Turns out, a couple days later I woke up to an email from Ford Canada saying they wanted to partner on my expedition and collaborate. I then talked with Travel Alberta and they offered expedition support. Once I began aligning the expedition branding and started broadcasting that this was happening things started to move very quickly and I had a flood of emails from various adventure companies and ski resorts across Alberta. The entire thing was put together in a couple weeks and the backbone of the expedition was trying new things in the outdoors.

Expedition Gallery

I mentioned that the root of this expedition was trying new things in the outdoors. Here are the adventure activities that were new to me:

Huge thank you to all the support from Discover Banff Tours, local tourism and adventure companies, and to Ford Canada and Travel Alberta for making this happen.

Dax

As always, drop me a line and follow my adventures on:
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I RESPECT YOUR PRIVACY AND WILL NOT SHARE YOUR EMAIL.

Expedition Announcement

Introducing Expedition: Columbia Valley

December, 2015
expedition-columbia-valley

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WHOA – this week was a crazy one! I’ve been in Calgary a lot lately (my home town) finalizing current projects before most of my clients are on Christmas holidays. “I need to get back in the mountains ASAP” is something I have said to myself like twelve times a day for the last couple weeks. Then it happened – I got connected to the people at Copper Point Resort. Copper Point Resort is Invermere’s newest upscale hotel.

This expedition is different because I’m not used to upscale hotels – most of the time I am renegade camping and living totally fringe, with an array of trail mix and whatever sandwich I picked up from the last gas station or general store.


But the resort isn’t just a resort, they are the perfect complement to four-season fun, and the fun is weaved into the expedition beginning Wednesday, December 16th. After meeting with the communications team from Copper Point, they are much like a destination marketing organization for the area and are extremely passionate about the Columbia Valley and what it has to offer to families, explorers, people looking to disconnect and people looking for adventure.

The other really cool thing about this expedition is that we are teaming up with The Weather Network. I will be joined by Deb Matejicka and Krissy Vann from The Weather Network for a portion of the expedition and we will be doing various outdoor activities like paragliding (badass), ice fishing filming, fat biking in snow, snowboarding at Panorama Mountain Resort, cross-country skiing, touring through a mine in the Purcell Mountains and then soaking at Radium Hot Springs. I also hope to do some snowshoeing and alpine climbing while in the area. The rad thing is that I have never paraglided, cross-country skied, or tried ice-fishing. The winter conditions might prove to be my toughest challenge to date, as my other expeditions thus far have been in Spring/Summer. Either way, you have no idea how excited I am!

The Universe has a funny (and awesome) way of making sure things fall into place – I am excited and honored to partner with Copper Point and The Weather Network and hope to live in true Canadian hospitality on this expedition. I invite everyone to follow the expedition on my social media feeds listed below. I have also included Copper Point, Destination British Columbia and The Weather Network’s pages so you can follow along there as well.

Follow the Columbia Valley Expedition: Instagram — Twitter — Facebook Page — Linkedin

• Copper Point Resort: Facebook — Twitter — Instagram

• The Weather Network: Facebook — Twitter — Instagram

• Destination British Columbia: Facebook — Twitter — Instagram

 

As always, thanks to all for your support. PARAGLIDING THOUGH!?

Dax

As always, drop me a line and follow my adventures on:
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SUBSCRIBE FOR UPDATES ON MY BOOK LAUNCH AND PHOTO PRINT RELEASES.

I RESPECT YOUR PRIVACY AND WILL NOT SHARE YOUR EMAIL.